Product Updates

Latest features and improvements in PG:AI
Apr 25
AI Assistant

AI-Powered Email & Content Generator

Generate highly personalized sales content that demonstrates deep business understanding without the manual research time. Our new Email and Content Generator creates strategic messaging tailored to your prospects' specific business context and current initiatives.

The generator works at two levels for maximum flexibility. Create account-level content based on company-wide insights and strategic priorities, or contact-level messaging tailored to specific individuals and their role responsibilities. Choose from pre-built templates for common scenarios or write custom prompts for unique situations.

Every piece of generated content leverages PG:AI's comprehensive account intelligence, including recent earnings calls, strategic announcements, and organizational context, plus your company's specific value propositions. This ensures messaging that's strategically aligned with both prospect needs and your solution capabilities.

Early users report response rates that are 2-3x higher than previous templated approaches, and can generate 20 personalized emails in the time it used to take for 3 generic ones. Navigate to any account or contact, click "Generate Content," choose a template or custom prompt, and get strategic messaging in seconds.

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Jun 24
General

Comments & Team Collaboration

Real-time collaboration arrives with a comprehensive commenting system that enables account teams to coordinate strategies and share insights directly within the platform. Click on any insight to open the sidebar where you can add comments, tag teammates with @mentions, and start threaded conversations.

This creates powerful coordination workflows for multi-person account teams. SDRs can tag AEs about strategic priorities, AEs can flag insights for presales teams, and managers can provide strategic guidance. The persistent nature creates institutional account knowledge that survives personnel changes.

Comments integrate seamlessly with existing features like contact search, content generation, and peer analysis to create comprehensive account collaboration. Teams can discuss insights, generate aligned messaging, and coordinate outreach all within the same platform.

Start commenting by clicking on any insight to open the collaboration sidebar and begin building better account alignment.

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Apr 25
General

Complete UI Update

Every page of PG:AI has been redesigned with a cleaner, more modern interface that makes account intelligence more accessible and actionable. The comprehensive refresh addresses the evolution from our initial design to an interface that supports the sophisticated workflows our users have developed.

As PG:AI expanded from basic account research to comprehensive sales intelligence with features like peer analysis, contact discovery, and content generation, the original interface needed to evolve. The new design establishes consistent visual hierarchy and layout patterns across all features, making navigation between related capabilities intuitive rather than requiring conscious thought.

Responsive design improvements ensure the interface works seamlessly across laptops, tablets, and mobile devices. Performance improvements reduce load times throughout the platform, while cleaner typography, improved spacing, and more intentional use of color eliminate interface friction that could distract from strategic thinking.

The refresh maintains all existing functionality while making advanced features more discoverable and easier to use. This foundation supports the continued evolution of PG:AI as account intelligence becomes more central to modern sales processes.

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Apr 30
General

Credit Limits & Usage Management

Enhanced enterprise controls arrive with per-user credit limits that ensure fair distribution and budget management across sales teams. Credit limits solve the resource allocation challenge that enterprise customers face when scaling PG:AI usage across large organizations with varying account research needs.

Administrators can turn on credit limits in Settings > People > Credit Limits and set specific amounts per user, preventing credit concentration among power users while ensuring equitable access for all team members. This creates predictable usage patterns that support budget planning and cost management for finance teams.

The feature particularly benefits larger teams where credit hoarding by individual users can limit access for colleagues who need account intelligence for their specific deals and territories. Fair distribution ensures that strategic account research capability scales across the entire organization rather than concentrating with a few active users.

Set appropriate limits based on role requirements—strategic account managers might need higher limits than SDRs, while specialized roles like sales engineers might need credits for deep technical research on complex opportunities. Credit limits work seamlessly with existing PG:AI functionality, providing usage guardrails without limiting strategic value.

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Jun 6
Account Intelligence

Financial Analysis & Company Analytics

Complete financial intelligence arrives for all public companies alongside enhanced account analytics. Financial analysis includes comprehensive quarterly and annual reporting across income statements, balance sheets, and cash flow statements, plus analyst forecasts and stock performance tracking.

Enhanced analytics extend beyond financial metrics with role distribution analysis, geographic mapping, web traffic insights, and growth metrics over time. These analytics work for both public and private companies, ensuring comprehensive business context regardless of company structure.

The combination creates powerful preparation for executive conversations, allowing you to discuss business performance and organizational changes with the same depth as internal team members. All analysis appears on the Overview page, integrated with existing strategic intelligence for comprehensive account understanding.

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May 8
Account Intelligence

Industry Peer Analysis

Transform from vendor to strategic advisor with comprehensive intelligence about how your prospects compare to industry peers across strategic priorities and financial metrics. Peer Analysis provides the market context that elevates sales conversations beyond product demonstrations.

The feature delivers complete industry intelligence including market trends, strategic priority benchmarking against industry averages, and financial comparisons against competitors. The dynamic peer comparison capability lets you modify which companies are included, with some users including their existing customers to demonstrate success stories.

This transforms sales conversations from product-focused discussions to strategic advisory sessions. Instead of opening with demos, begin meetings with industry context and peer comparisons. The intelligence updates automatically as new earnings calls and reports become available.

Early users report immediate credibility enhancement, with prospects viewing them as industry experts rather than solution providers. Access Peer Analysis in the Overview tab under Industry & Competition.

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Apr 28
Account Intelligence

Intelligent Contact Search & Discovery

Stop manually scrolling through LinkedIn Sales Navigator to build contact lists. Our new Contact Search capability automatically discovers all relevant stakeholders within your target accounts and maps them to the business insights that will resonate most with each individual.

The system works through intelligent persona mapping. Define personas based on roles most relevant to your solution—technical champions like DevOps leaders, business stakeholders such as Digital Transformation Officers, or decision makers including CTOs and CISOs. PG:AI automatically identifies all individuals within your target accounts who match these personas, going beyond simple job title matching to understand actual responsibilities and influence.

This creates powerful relevance scoring where each contact receives scores for different business insights. A Compliance Officer will have higher relevance scores for regulatory challenges, while a DevOps leader will be most interested in operational efficiency initiatives. This eliminates generic role-based messaging in favor of truly personalized engagement.

Teams are using Contact Search to dramatically reduce research time while achieving higher engagement rates through personalized outreach based on individual relevance scores. The capability integrates seamlessly with our content generation features, enabling persona-specific messaging that acknowledges each contact's specific interests and position in the organization.

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May 16
AI Assistant

New Assistant

We've completely rebuilt PG:AI's AI system to handle the dynamic, specific questions that arise in real sales situations. While our pre-built insights eliminate hours of manual research, sales teams consistently needed more—specific competitive intel, messaging for unique contacts, or analysis of something discovered mid-meeting.

The new Assistant transforms PG:AI from a research tool into an intelligent research partner. It searches across all your organizational datasets, real-time web information, annual reports, earnings calls, and pre-built insights to answer whatever specific question you're facing right now.

The Assistant has three core capabilities: analyzing data and providing strategic insights, creating value hypotheses and frameworks like Three Whys, and building content such as emails or engagement plans. You can have full conversations, ask follow-up questions, and dive deeper into specific angles as your understanding develops.

Early users are building engagement plans for specific contacts, creating competitive takeout strategies for active deals, and generating deep-dive analysis on insights discovered during prospect meetings. The Assistant can research a specific angle, return with findings, and help you build strategic content based on what it discovers. All responses include complete source references so you can verify information and dive deeper into specific data points.

This conversational approach means you're no longer limited to static insights, no matter how comprehensive. When prospects mention evaluating a competitor or announce a strategic initiative, you can get tailored intelligence and strategic positioning in minutes rather than hours.

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Aug 20
General

Public Share Pages

Collaborate beyond your PG:AI team with secure, shareable account plans that work for partners and colleagues without platform access. Account admins can create shareable URLs from any account page with one click, working for anyone without requiring PG:AI login credentials.

Administrators maintain full control through flexible access management including expiration dates, password protection, and custom page selection. Teams use share pages for partner alignment on joint deals, executive briefings, cross-team coordination, and client presentations.

Share pages maintain live connection to account intelligence, ensuring collaborators always see current insights. When account intelligence updates, shared pages reflect changes automatically, eliminating version control issues.

Look for the Share button in the top right of any account page to create secure collaboration that maintains enterprise security controls.

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May 28
General

Teams & Organisation Management

Better organize your sales teams with custom team creation that aligns PG:AI collaboration with your actual organizational structure. Create teams that match your business structure—SDR teams, geographic teams like EMEA, or functional teams like Enterprise Sales.

This organizational structure enhances existing collaboration features throughout PG:AI. Comments and discussions can be directed to specific teams, while content generation stays focused within appropriate contexts. Teams provide better visibility into account ownership and clarify responsibility for different aspects of account development.

Setup is straightforward through Settings > Teams where you can create new teams and add members. Teams work immediately with all existing PG:AI features, creating focused collaboration within your organizational context.

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